Workshop

Shared-Use Mobility Center (SUMC) Workshop:
How to Achieve Scale in Southern California

Date: February 23, 2015
Location: Democracy Lab
Time: 1:30 - 4:20 pm (participants then return to the main conference)
Attendees: 60-75 people

This first-of-its-kind, hands-on workshop is intended as a collaborative session for practitioners — shared mobility operators, city and agency leaders, and neighborhood stakeholders — interested in launching, integrating and growing shared-use systems in a range of SoCal communities.

The goal is to catalyze action by identifying policy and operational strategies that will result in real impacts for the region. Each session will be divided into three interactive break-outs of 20-25 participants and will be led by representatives from the agencies and companies responsible for implementing shared mobility in the LA region.

Agenda

1:30-1:40 PM

Welcome
• Sharon Feigon, Executive Director, Shared-Use Mobility Center
 
1:40-2:00 PM
Overview of the Shared-Use Mobility Opportunity in SoCal
• Seleta Reynolds, General Manager, Los Angeles Department of Transportation (LADOT)

2:00-3:00 PM
Interactive Break-Outs Part 1:  Carsharing, Bikesharing, Ridesourcing and Taxis

Group 1: Ridesourcing and Taxis
Discussion will address questions such as: Do these services fill in transit service gaps? How do we design these services to benefit existing transit? Can we integrate private and public transit? Where are these new modes needed? What are the roles of taxis and Transportation Network Companies?
• Discussion Leader: Eyal Gutentag, Los Angeles General Manager, Uber
• Discussion Leader: Ryder Pearce, Co-Founder, SherpaShare
• Discussion Leader: Emily Castor, Director of Community Relations, Lyft
• Respondent: Eric Spiegelman, President, Los Angeles Taxicab Commission
• Moderator: Salvador Valles, Chief Administrative Officer for Planning & Community Development, City of Santa Monica

Group 2: Carsharing
Discussion will address questions such as: How do we scale carsharing in SoCal? Which types of carsharing (traditional, free floating, peer-to-peer, etc.) will work best in which areas? What kind of policy changes are needed to incentivize growth? Can electric vehicle carsharing work in SoCal?
• Discussion Leader:  Walter Rosenkranz, Business Development Manager, Car2Go
• Discussion Leader:  Hervé Muller, Vice President & General Manager, IER Inc. (Bolloré Group) (invited)
• Respondent:  Ted Bardacke, Deputy Director, Sustainability Office, Los Angeles Mayor Eric Garcetti
• Moderator:  Creighton Randall, Program and Development Director, Shared-Use Mobility Center

Group 3: Bikesharing
Discussion will address questions such as: What will it take to implement and grow bikesharing in SoCal? Where can we look for new funding sources? What kinds of changes in street infrastructure are needed? How do we get buy-in for infrastructure changes? How do we connect bikeshare to other modes?
• Discussion Leader: Dani Simons, Director of Communications & External Affairs, Motivate
• Discussion Leader: Lee Jones, Director of Sales. B-Cycle
• Discussion Leader: Ryan Rzepecki, Founder, Social Bikes
• Respondent: Eric Bruins, Planning & Policy Director, Los Angeles County Bicycle Coalition
• Moderator: Deborah Murphy, Deborah Murphy Urban Design + Planning

3:00-3:10 PM
Break for Coffee and Afternoon Snacks

3:10-4:05 PM
Interactive Break-Outs Part 2: Implementing at the Neighborhood Level

Group 1: Continuation of Ridesourcing Discussion: Shuttles and Vanpools
Discussion will address questions such as:  How do we utilize the technology of ride-sourcing in other modes? Which of the modes would be successful in this neighborhood? Why or why not? What would it take to implement or scale mode(s) in this neighborhood? How would we measure success?
• Discussion Leader: Casey Barnes, Group Rideshare Manager, Enterprise Rideshare
• Discussion Leader: Brian Moore, CEO, RidePal
• Discussion Leader: Matthew George, CEO, Bridj
• Respondent: Jami Carrington, Metro Vanpool Program Manager, Los Angeles County Metropolitan Transportation Authority (LA Metro)
• Moderator: Salvador Valles, Chief Administrative Officer for Planning & Community Development, City of Santa Monica

Group 2: Urban Core Neighborhoods:  Scaling Carsharing and Bikesharing
Discussion will address questions such as: What mode mix is needed in this neighborhood? Why or why not? What would it take to implement or scale mode(s) in this neighborhood? How would we measure success?
• Discussion Leader: Sandra McNeill, Executive Director, Trust South LA
• Discussion Leader: Jay Kim, Principal Transportation Engineer, Los Angeles Department of Transportation (LADOT)
• Respondent: Jacob Lieb, Sustainability Policy Manager, Los Angeles County Metropolitan Transportation Authority (LA Metro)
• Moderator: Deborah Murphy, Deborah Murphy Urban Design + Planning

Group 3: Smaller Cities:  Scaling Carsharing and Bikesharing
Discussion will address questions such as: Which of the modes would be successful in this neighborhood? Why or why not? What would it take to implement or scale mode(s) in this neighborhood? How would we measure success?
• Discussion Leader: Terry O’Day, Vice President, California Business Development, NRG evgo
• Discussion Leader: Matthew Clark, Associate, Steer Davies Gleave
• Respondent: Fred Dock, Transportation Director, City of Pasadena
• Moderator: Francie Stefan, Strategic Planning & Transportation Manager, City of Santa Monica

4:05-4:20 PM
Goals and Next Steps
Summary presentation on the strategies and solutions developed during the interactive break-out sessions.

4:20-4:30 PM
Participants Return to Main Conference

Be the first to comment

Please check your e-mail for a link to activate your account.

connect

get updates