There’s no question that following the Live Ride Share conference at the Japanese American National Museum last February there's been increased interest and momentum in initiatives to scale up shared mobility options that can help us tackle traffic congestion, lower vehicle miles traveled and GHG emissions, and increase transit ridership in Southern California. NRDC, Move LA and FAST (Fixing Angelenos Stuck in Traffic) welcome you to our growing coalition. We have been meeting monthly and invite you to join us!
At our April meeting at the Japanese American Cultural and Community Center in Little Tokyo we discussed several projects and points of progress, and attendees agreed to meet on a monthly basis — so keep an eye out for an invitation to our next meeting! The working group proposed the following Year 1 goals:
- Create a space where we can network and stay updated on the fast-moving shared mobility economy in LA, SoCal and around the US;
- Establish local and regional metrics and goals — VMT and GHG reductions, transit ridership, etc. — to guide our advocacy efforts around LA Metro's Long Range Transportation Plan and the City of LA's Sustainability pLAn (which includes mobility and transit ridership targets for 2025 and 2035);
- Create a workplan for researching topics that would lead to to effective advocacy and public education. For example:
- professional behavior change expertise that could help us understand the most effective messaging and other lessons learned from the anti-tobacco campaign;
- what early data analysis tells us about bike-, car-, and ridesharing’s impact on transit;
- the idea of gamification initiatives like Ride Amigos’ Commuter Challenge;
- how bike-, car-, and ridesharing can be implemented in low-income, disadvantaged communities;
- the potential of shared mobility to lower parking needs/requirements and the cost of affordable housing;
- how to address the needs of the "un-banked" (people without credit) — perhaps with an app.
- Identify and update local and regional policy and funding platforms — such as the ones listed below — with the goal of making shared mobility work. Also develop an advocacy timeline and calendar:
- development of the November 2016 LA Metro transportation sales tax initiative;
- how can we strengthen the role of shared mobility and active transportation as first-last-mile solutions in SCAG's upcoming RTP/SCS;
- City of LA’s New Mobility Plan and Re-Code processes;
- Opportunities to move forward on parking requirement reform at local, regional, and state levels;
- City of LA’s permitting process to enable mobility hubs;
- Mayor Garcetti’s call for ridesharing services to pick up passengers at LAX;
- Explore employer-funded transit access, especially in connection with mobility hubs — the Building Owners and Manager's Association Conference is on May 19th.
- Seek ideal locations for a multimodal mobility hub network. Go "all in” for targeted local or regional events or initiatives — develop campaign-style collaborations to demo and capture the potential impacts (results) of multimodal transportation resources on events such as the opening of the Expo Line to Santa Monica and the Foothill Gold Line extension to Azusa, book festivals, the Oscars, and/or work with the City of LA, Metro, local universities or private entities to ID other events.
- Go "all-in" for LA carshare when parking spaces for carshare on the streets are announced: Encourage everyone in our networks to turn out and demonstrate interest in carshare!
Make sure to follow us on twitter @liverideshare or email us firstname.lastname@example.org to find out how to get engaged!
Thank you again for your continued interest and support!
Fernando Cazares, NRDC's Urban Solutions Program
Hilary Norton, FAST
Gloria Ohland, Move LA